VB Kaffee, founded by Matthias, is a specialty coffee brand rooted in a passion for quality and sustainability. From humble beginnings as a coffee enthusiast experimenting with small batches, Matthias embarked on a journey to bring exceptional coffee to his community. Over the years, VB Kaffee has evolved into a reputable coffee supplier, focusing on regional blends and specialty roasts.
VB Kaffee’s Origins and Passion for Coffee
Matthias’ journey into the world of coffee began with a deep-seated passion. Inspired by familial coffee traditions and a desire to explore the intricacies of coffee production, Matthias delved into the art of roasting.
His background in industrial design equipped him with the skills to navigate the complexities of product development, leading him to establish VB Kaffee in September 2018.
The Product Range and Sustainable Sourcing
VB Kaffee takes pride in its diverse and meticulously curated product range, offering coffee aficionados a journey through rich and distinctive flavours sourced from around the world. Each product is carefully selected to ensure a unique and memorable coffee experience for customers.
Regional Blends
One of VB Kaffee’s key offerings is its regional blends, such as Gran Galope. Sourced through initiatives that support local farmers, these blends represent a commitment to sustainability and community empowerment. By partnering with farmers directly, VB Kaffee ensures fair compensation for their labour while promoting the preservation of regional coffee traditions.
Single-Origin Roasts
VB Kaffee’s single-origin roasts, like La Fortuna from Panama, offer customers the opportunity to explore the nuances of coffee from specific geographical regions. These roasts showcase the distinct characteristics and terroir of their origin, allowing coffee enthusiasts to indulge in a sensory journey that celebrates the diversity of coffee culture worldwide.
Flagship Blend: Vöcklabrand
At the heart of VB Kaffee’s product lineup lies its flagship blend, Vöcklabrand. Named after its origin, Vöcklabrand embodies the essence of local craftsmanship and quality. Vöcklabrand stands as a testament to VB Kaffee’s dedication to celebrating local flavors and traditions. As a regional blend, Vöcklabrand encapsulates the essence of its namesake, capturing the distinctive characteristics of the Vöcklabruck district in Austria. Crafted with precision and care, Vöcklabrand reflects the dedication of Matthias, who meticulously selects and blends beans to create a coffee that is both distinctive and memorable. Each cup of Vöcklabrand is a journey through the lush landscapes and vibrant culture of Austria’s Vöcklabruck region.
Zündfunke Blend
VB Kaffee’s Zündfunke blend combines Arabica and Robusta beans in perfect harmony, resulting in a coffee experience that caters to the discerning palate of coffee connoisseurs. The careful selection of beans and precise roasting techniques ensure a well-balanced and flavorful brew that captivates the senses.
Packaging Revolution: Transitioning to Sustainable Solutions with ePac
Before ePac
Previously, VB Kaffee relied on traditional packaging methods, utilising labels and kraft pouches. While functional, these materials posed challenges in terms of recyclability and branding consistency. Manual stamping processes added complexity to batch identification and quality control.
The Decision for Digitally Printed Pouches
Recognising the need for a packaging upgrade, Matthias turned to ePac for a sustainable solution. Digital printing offered unparalleled flexibility and quality, allowing VB Kaffee to showcase vibrant, custom designs while ensuring brand integrity. The shift to recyclable coffee packaging aligns with VB Kaffee’s commitment to environmental responsibility. The packaging consists of a monomaterial polyethene, making is 100% recyclable.
The Impact of Sustainable Packaging
By partnering with ePac, VB Kaffee not only enhances its brand image but also contributes to a greener future. The streamlined production process minimizes waste and simplifies packaging logistics, paving the way for a more efficient and eco-friendly operation. As VB Kaffee prepares to launch its new packaging, anticipation brews for a successful transition and a brighter, more sustainable future.
Enhancing Efficiency and Accessibility
With ePac’s support, VB Kaffee anticipates improved efficiency in packaging production and distribution. Digital printing technology streamlines the process, reducing lead times and ensuring timely delivery to customers. Moreover, the transition to recyclable packaging enhances accessibility, allowing VB Kaffee to cater to environmentally conscious consumers worldwide.
Continued Commitment to Sustainability
As VB Kaffee continues to grow, sustainability remains at the forefront of its operations. The collaboration with ePac reinforces this commitment, demonstrating VB Kaffee’s dedication to reducing its environmental footprint. By investing in eco-friendly packaging solutions, VB Kaffee sets a precedent for responsible business practices within the coffee industry.
VB Kaffee’s partnership with ePac marks a significant milestone in its journey towards sustainability and innovation. Through the adoption of digitally printed, recyclable pouches, VB Kaffee not only elevates its brand presence but also contributes to a greener, more environmentally conscious future. As Matthias and his team embark on this new chapter, the possibilities are endless, promising continued growth and success for VB Kaffee.
Where to Find VB Kaffee
VB Kaffee products are available for purchase online, offering customers convenient access to their premium coffee blends. Additionally, VB Kaffee partners with select local resellers and supplies offices with their coffee, ensuring quality and freshness with every cup. For those seeking an authentic coffee experience, VB Kaffee stands as a beacon of quality, sustainability, and passion for exceptional coffee.
