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Custom Flexible Packaging for Bakery Products

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Bakery Products

custom packaging for bakery products

Flexible packaging and baked goods should go hand in hand. From breads, baking mixes and ingredients, to pre-made cakes, cookies and muffins, your products deserve to be seen and protected in-store, on the shelf and in the homes of consumers. 

bakery products packaging: the essentials

pliable, lightweight packaging

Flexible packaging is ideal for transporting and storing a myriad of breads and other bakery items. Its malleable nature allows for a higher product-to-package ratio than other types of packaging and more convenience when storing on countertops and pantry shelves. 

protective barriers

It’s important that oxygen and moisture do not enter packaging for bread products and other baked goods and supplies. High-barrier films are used to prevent harmful environmental elements from getting in, while retaining that freshly baked aroma within the packaging. 

resealable, powder-proof zippers

Press-to-close zippers are ideal to prevent spills and offer convenience to take pastries, brownies and other sweet bites on the go. Resealable zippers also allow consumers to use your product multiple times while maintaining freshness and protecting your product from the elements.

made-to-order baked goods packaging

Each of your bakery products is unique and serves a different purpose. Why should your packaging be any different? Digital printing enables your flexible packaging to be customized to fit your needs and easily accommodate last-minute changes. Bright, high-definition colors and designs printed on your bakery packaging will catch your customers’ eye and help differentiate your product from the competition. With quick turnaround times and low minimum orders, you won’t have to worry about buying your packaging in bulk, obsolescence or excess inventory. Print multiple SKUs in one run for limited edition and seasonal flavors, or to test out new products. Order to demand and keep your packaging up-to-date. 

bakery product packaging features

There are a handful of features worth highlighting for the packaging of bakery items. While not necessary, these small additions to your stand up or lay flat pouches and rollstock can attract the attention of customers and guarantee satisfaction with the packaging of your product. Some features include:

tear notches

Adding this feature enables consumers to open the packaging with ease and a clean tear. 

windows

Transparent or clouded windows are a fun way for consumers to get a sneak peek of the product before buying and opening the packaging.

spot embellishments

Draw attention to specific parts of your packaging to highlight words, designs, colors or images on packaging.

additional resources

Bakery Products

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CASE STUDY: Primal Noms

Custom Packaging Positions Primal Noms Keto Mug Cakes As The Market Leader Primal Noms owners, Matt and Alli Owen, are on a quest to be the healthiest versions of themselves, and part of that quest is following the ketogenic, or keto diet. Because sweet cravings can be hard to ignore regardless of the type of […]

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That’s A Wrap! Wrapping Up Baked Goods for Optimum Freshness

Who doesn’t love warm, fresh-baked bread? Or, a perfectly moist cake? Bakery items are the ultimate comfort food, whether it be sweet cakes, pies, savory bagels or fresh-baked bread, we all can agree that baked goods make us feel a little bit better after a long day. To give us all that comfort we crave, […]

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Bakery Products

CASE STUDY: Iya Foods

For Iya Foods, It’s ALL About Connecting with Consumers Through Packaging Toyin Kolawole loves food. She also has a natural talent for business, an entrepreneurial spirit, and an eye for great packaging. Kolawole was born in Nigeria to an entrepreneurial family that owned several businesses, including a local store. It was there that she learned […]

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